10 Reasons Businesses Need a Digital Marketing Strategy

Today’s buying public hasn’t abandoned brick-and-mortar stores yet, but the number of customers buying products and services online continues to grow every year. To profit from that shift in buying habits, business owners are taking steps to develop a Digital Marketing Strategy to get their share of the profit from those transactions. The issue facing businesses is no longer if …

WordPress and Website Design Go Hand in Hand

WordPress and Website Design Go Hand in Hand When WordPress first came out, many chose to ignore it, believing it to be a platform reserved strictly for bloggers. A decade has now passed, and more users are turning to this site as their preferred content management system. Anyone who has yet to check it out needs to do so today. …

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Why Every Business Needs to Undergo a Professional Website Audit

Websites contain numerous elements. When one or more elements aren’t performing as they should, the website tends to fall in search engine rankings. For this reason, every site needs to undergo an audit to determine where it isn’t performing optimally. Although numerous free website audit services exist, they tend to lack valuable information. It is best for a site to …

Mobile Optimization

Mobilegeddon has arrived, and many businesses are rushing to catch up. This phenomenon is nothing more than a tweak to the Google algorithm, one that makes mobile sites a part of a website’s page ranking, yet many believe it is much more than this. Mobile Optimization has become of great importance, as more and more individuals turn to their smartphone …